Pepperfry.com, a leading furniture and home marketplace has made its footprint into mobile market by launching its mobile app.
The app will list 80,000 plus products in a neat layout across various categories for the users to browse on the go and order it. The highlight of the app is its ‘Augmented Reality’ feature. While browsing the products, you can find some of them with a tag “see it in your room”, the app allows you to visualize the products on your room, be it wall or any area in your actual room. It gives you an idea of how the products fit in your room before you actually buy them. The app also allows you to change the wall colors and visualize the product. There is also a feature to take a snap of the the visualized content and share it on social media.
The app also integrates a forum where people can discuss with the community, there are also interior design experts to give their opinions.
PepperFry also has announced app exclusive furniture and home sale. The app only listing will begin on 25th June and will end of 15th July 2015.
Sanjay Netrabile, Chief Technology Officer Pepperfry says, “Pepperfry is committed to providing superior online shopping experiences to customers. Our app boasts industry-first features like augmented reality and an open design platform. It is aimed towards simplifying the furniture and home shopping experiences through innovative product discovery and easy payment options. Additionally, with mobile phones increasingly becoming the preferred medium to shop online, the launch of Pepperfry app will further complement user experiences providing for seamless shopping experiences.”
The app is available on Android, iOS and it will also make inroads in Amazon app stores soon.