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Asus Zenfone AR : A course correction to Future
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Asus Zenfone AR : A course correction to Future

In the technology chain of advancements we have seen at times devices that are bit early for the time but they play a crucial part for the evolution of technology and also gives us the glimpse of future and the R&D of the company. Asus Zenfone AR is one such bold demonstration of technology that would be a mainstay in phones in near future.

Tango Platform is an augmented reality computing platform, developed and authored by Google. Zenfone AR supports the Tango platform and is equipped with set of sensors and computer vision software that enables AR apps. It also comes with three-cameras. Apart from the main rear camera, the other two captures motion tracking and depth sensing. Essentially, it helps the phone to ‘perceive’ and understand spaces like humans do.

AR has enriching possibilities in various fields spanning gaming, architecture, medical and engineering to name a few.  In terms of gaming, AR allows you to play with other people in the real world because you can see and interact with them.Google Play Tango store is being populated with host of apps that brings out the wonderful world of AR. The most popular so far amidst adults and children is the Dinosaurs Among Us, which brings 3D dinosaurs to walk around you into your kitchen, living room, office or wherever you are. It can also bring a Lamborghini in your garage or a Van Gogh painting in your wall.
This phone is an excellent way to show off mobile AR and VR and an early adopter of the technology much before iPhone started talking about AR in their new device.

The Asus Zenfone AR runs Android 7.0 and Asus’ own ZenUI software. Gestures that launch apps from standby and a customisable list of special ‘fast load’ apps are among the other extras. The apps’ resources are ring-fenced to speed up load times.

Virtual and augmented reality are the main selling points of the Asus Zenfone AR, as one of the first phones to come with these platforms fully supported and pre-installed. There’s more to this than just Google ticking a box behind the scenes in Android too.

There are two important extra pieces of hardware that make the Zenfone AR more of a VR/AR phone than much of the competition. First, the OLED screen has an ultra-low-persistence mode that stops the impression of motion blur.

For AR, the Asus Zenfone AR has three cameras on the rear rather than just one or two. There’s one whose main job is motion tracking, and another with an IR sensor to create a reasonably accurate depth map of a scene.

When it comes to AR, Zenfone AR shows its mettle with the aid of Tango, the phone maps the room you are in, and can intelligently map out where the ceiling, floor and walls are.  Many apps can take advantage of the AR capabilities, say like a decor company can offer their decor to be placed virtually on the room and give a feel of how the room would look with the new decor placed. Possibilities are limitless and it is only for more app and business to start using the AR platform to enrich the user engagement and experience.

The full VR experience also requires a Google Daydream View headset and Asus has a bundled offer for Daydream headset. And the Google Day dream makes a vast differences in the AR and VR experience.

For a phone, the Asus Zenfone AR’s virtual reality experience is excellent. There’s virtually no trace of any motion blur, making it more comfortable. There are many real-life application that AR could change the way we deal with some user experience and more app developers get on-board Zenfone AR would sizzle with the use cases.

There is lot more in store even now on entertainment side. Google Street View lets you look around just about any famous landmark in the world, many with at least a light 3D effect. There are some interesting games too like 3D endless runner 405 Road Rage and Mario Kart-a-like VR Karts: Sprint. If you are a movie buff, you can indulge with the Daydream using the VR versions of Netflix and Google Play Movies. These put cinema-like virtual displays in front of you, and you can choose how big they are.

Asus Zenfone AR is where the future is headed to and you can get a taste of the future with the Asus Zenfone AR. It  could help many business reach out to their potential customers with a unique AR experience package. Gaming could get more interesting and it is real fun using the Asus Zenfone AR though right now, it is still a nascent platform and more apps has to emerge, slowly but it shall in days to come.

Asus Zenfone AR

Asus Zenfone AR







Battery life



  • Daydream VR and Google Tango Ready
  • Good display
  • Impressive audio quality
  • Decent camera


  • Battery life is not so impressive
  • It might impress you only if Tango excites you
  • Limited Apps as of now
0 30 November, 2017 Mobiles November 30, 2017

About the author

The man behind GingerChai Networks from Bangalore, India. His unconventional, non-geeky approach to gadgets and technology lead him to start TechRaman. When not dabbling with gadgets, he also reviews books and movies and drowns himself in cups of tea.

View all articles by Lakshmi Rajan

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